Doraville, Ga.-based Serta Simmons Bedding will close its third factory this year later this month.

DORAVILLE, Ga. – During the last three months, bedding producer Serta Simmons Bedding has filed at least three WARN Act notices announcing plans to close factories in Virginia, Iowa and Kansas.

The most recent filing for the company’s factory in Lenexa, Kan., where Beautyrest products are manufactured, will impact 70 employees when the factory closes later this month. In April, SSB filed two WARN notices, one in Iowa and one in Virginia.

SSB filed a notice with the state of Iowa April 20 announcing the closing of its Clear Lake, Iowa, facility that employed 86 people. The company also gave the state of Virginia notice April 29 that it would close its factory in Fredericksburg, Va., that employed 128 people. Both factories were slated for closure June 30.

In April, SSB announced plans to consolidate two factories in Beloit, Wis., and Janesville, Wis., into a new shared 500,000-square-foot facility to manufacture Serta and Beautyrest products.

The company said it is in the process of creating “operational efficiencies” throughout the organization in a statement to Furniture Today.

“We are in the process of optimizing our manufacturing footprint to create operational efficiencies and best leverage our network to meet the needs of our retail partners as well as consumers, while creating a best-in-class employee experience,” according to the statement. “As part of this, we are expanding our operations in certain areas and consolidating other operations.

“We are grateful for the many contributions that our impacted manufacturing teams have made to Serta Simmons Bedding, and are committed to supporting these employees through the transition.”

I’m Sheila Long O’Mara, executive editor at Furniture Today. Throughout my 25-year career in the home furnishings industry, I have been an editor with a number of industry publications and spent a brief stint with a public relations agency where I worked with some of the industry’s leading bedding brands. I rejoined Furniture Today in December 2020 with a focus on bedding and sleep products. It’s a homecoming for me, as I was a writer and editor with Furniture Today from 1994 until 2002. I’m happy to be back and look forward to telling the important stories impacting bedding retailers and manufacturers.

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